Rocket Lawyer Connect With An Attorney Video

Rocket Lawyer is a provider of legal services that allows easy access to both do-it-yourself legal help and affordable local attorneys. This Minty Fresh How-To video, featuring two real people (the lawyer and the client), is a shining example of our video capabilities. We dove headfirst into strategy with this one and worked closely with … Continue reading

The 99% Loves Minty Fresh Brand Video For Mag+

Have you ever wondered what the nation’s 1% think about these never-ending Wall Street Occupations? I imagine lighthearted quips growled out of the side of some CEO’s mouth (the side not occupied by his Cuban stogie) while on the 9th tee of some hoity, racist country club in South Carolina just before ripping one 280 … Continue reading

Brand Video: TRX “Who We Are”

TRX is a dynamic functional training company started by a former Navy SEAL Squadron Commander Randy Hetrick. While he was in the field fooling around with some parachute webbing and rubber boat tools in an effort to figure out how keep his body fit, he stumbled on what has now become one of the premier … Continue reading

CBS Sports Fantasy Football Pre & Post-Roll Video

The brief for this CBS Sports promo video was as follows: create a fifteen second pre/post-roll video that could run across the CBS Interactive Network to pre-promote the coming Fantasy Football season. Make sure you show a mobile phone. Budget: $15K. Minty Fresh not only wrote and produced the spot, but Minty Fresh CD, Todd … Continue reading

Bringing Brands To Life With Content

Many businesses, designers, and marketers often take a, “type goes here,” approach to their communications. And when they’re done with a piece, it certainly does look and sound done. Sometimes it’s even flawless. But the question is, “Does it work as well as it should?” Nope. Most of the time they’ve grossly under-resourced, bumbled or … Continue reading

TV.com: Get More Into The Shows You’re Into

This spot was originally created to run all over Times Square in NYC. Obviously, it needed to be visually arresting to catch the attention of tourists walking around in one of the most visually stimulating places on earth. So I came up with this idea of a woman physically getting into a television. I even … Continue reading